How can you look the best in your corporate headshot and why does it matter?
Before you even make it to the job interview, the people you are meeting with have an idea of what you look like and how you present yourself because they have seen you on LinkedIn. Our first impression happens digitally now, so we need to make sure that we look our best int he first place we are seen – our profile photos. Although your career highlights are very important, the first thing seen when someone opens your profile is your headshot and an immediate unconscious opinion has been made. Studies show that LinkedIn profiles with photos are viewed up to 21 times more than those without and land 9 times more connections.
We can help you with that! Having a professional portrait for LinkedIn matters, we can help ensure that you are looking your best when you are trying to establish a new connecting and growing your network. People feel more comfortable when they see that they do recognize the person trying to connect, and if you having a meeting with someone you’ve met through LinkedIn, they will recognize you when you arrive.
Below are some tips to help you better prepare for your session to create the perfect corporate headshot for LinkedIn. Please reach out to us so we can help you make it happen!
How should your hair, makeup and outfit look for your professional portrait?
• For most people the toughest part of getting out the door is making sure their hair looks decent, this point also stands for your corporate portrait. Have your hair done prior to you headshot appointment, and if you are in need of a haircut or change in style, have it done a few days prior to the shoot to allow it time to settle. Personally, my hair is a mess half of the time(at least) so if you are like me, take a little extra time in the morning before your session. This is something that you probably won’t do again for a while, so its better to get it right rather than doing it twice. If you have long hair, don’t tie it back, let it fall naturally – a little hair along the sides of your face as well to make a nice frame. As far as makeup goes, we recommend for most people to keep it simple. Visiting a professional make-up always brings things up to the next level, so if you have the option, visit a professional
• Unnecessary wrinkles in your coat or blouse can be a huge pain to avoid and eliminate, but it is worth the effort! For corporate headshots, usually what matters is from the breast pocket up for a nice tight portrait as would be used on LinkedIn or many companies profiles. For these portraits it is best to let your hands just fall to the sides. It may not feel as natural as having a hand in the pocket or your arms folded, but your coat(and us in Photoshop) will thank you as it stays crisp and symmetrical.
• Complicated jewelry and neck lines are the next thing to pass on. This is about making your introduction, simplicity is good here, pearls are great, a nice clean neckline is great, simple ties and a simple white or blue shirt will also keep a suit looking sharp and timeless. A necklace that hangs down low will end up cropped and just show a couple of distracting lines in the image and that overly patterned shirts or ties can become dated.
How should I pose for my professional portrait?
• There is a general rule that goes into the direction you should be turned for your business headshot. If possible your body should be facing toward the light a little bit which is commonly called ‘short lighting.’ When you’re turned away from the light it is called broad lighting, this could cause you to seem wider than you are, though in some cases it works well, so don’t count it out. Have the photographer photograph you from both angles to give you both options, but also note that some corporate directories and marketing managers dictate the guidelines of how everyone should look, so this may not be an option.
• As a professional portrait photographer in NYC I have photographed thousands of LinkedIn headshots, company bio portraits and corporate headshots and portraits for many many other uses. One of the most important parts of the process is to trust the photographer. I often direct people on how to handle their head and face, every move should be in millimeters. I follow my own rules too, the last time I had an x-ray done, the tech was amazed with how small the increments of my moves were. That is because we are chasing the smallest details. Getting in the door, being dressed properly and having your hair done are all large parts of the process – but this can all be undone if you are turned in a weird direction or your head has an odd tilt to it (most of us naturally lean one way to the other.) Let your photographer guide you, and follow the instructions. Once you are moving in tiny increments you are 95% of the way there, so just hang in there even though it may not feel completely natural.
• People always ask how to get rid of their ‘double chin’ (usually it isn’t even there) to do this we simply need to stretch out the neck a little bit. It might mean taking a step back, leaning forward and raising your chin a bit, or simply just pushing your face forward a bit. We aren’t worried about how natural it feels at the time, it’s how it looks in the end that matters. Your photographer should be able to direct you a bit to keep this looking natural and everything looking nice and smooth.
• This last bit is going to sound a bit silly, but practice your expressions in the mirror. I can’t count how many times I’ve finished up my first round of portraits with someone and then when we review they are surprised that none of their shots have a smile in them. If you know what king of look you are going for in your corporate headshot, let your photographer know – this way they can better assist you in getting there. If you aren’t sure, let the photographer capture a variety of expressions, in the end you will be able to choose what you like best, sometimes it’s the moment before or after a big smile that ends up being just the right amount.
Why should I have a professional corporate headshot done?
Though people may use various types of portraits for their LinkedIn headshot, remember that this is a business place and it’s normal to have something with a little more serious of tone that was done professionally. Save the fun selfies of yourself for Facebook and Instagram and give us a call when you are ready to book your appointment!
Corporate Event Photography
Alongside incredible portraits and corporate headshots, Camera 1 delivers premium corporate event photography, if you are hosting an event check out our work and give us a call!